Setting Up a LinkedIn Account

If, like me, you’re a member of various social media groups where you’re required to write some form of bio, then you’ll probably know just how difficult it can be writing about yourself.

It can be hard to decide what to put in, and sometimes, more importantly, what to leave out!

Your bio doesn’t only need to reach your target audience; it also needs to make them sit up, take notice, and then take action!

Do you realize it isn’t only you who finds writing profile summaries difficult? Other people do, too!


Lightbulb-Dollar-In-Your-Pocket Moment!

LinkedIn offers freelance entrepreneurs and home-based businesses a tremendous platform to connect and network with prospective clients.

Many people use other social media sites such as Facebook or Twitter, but what’s so great about LinkedIn is that it’s specifically for business people.

From the CEOs of international corporations, right through to work-at-home entrepreneurs just like you, LinkedIn is where you can connect to people at every level.



On LinkedIn, a bio is called your profile summary. For clarity, during this course it could be referred to as either a bio or a profile summary.

Before you can start writing bios for other people, first you’ll need one of your own. To do this, I will guide you through setting up your own profile page on LinkedIn.

Even if you already have a LinkedIn account, it may still be worth checking through the steps shown here to ensure you have everything optimized.

Now download the workbook below and complete the exercises. 

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